July 2009 archives
Overall (dependent on your objectives), organic, long term SEO is by far more effective than short-term pay-per-click or pay-per-view advertising (PPC/PPV). Your website ranking depends on at least 75% organic search terms, and inbound linking has a massive influence towards this. For the main 3 worldwide search engines by search volume, I have listed the [...]
In light of relatively new inbound, pull and permissive marketing techniques through blogs and social media platforms, email is fatiguing to say the least, and it’s much harder than ever to get your B2B email marketing message through to your audience. Some would even argue it’s past the point of no return in its effectiveness. [...]
